Lulabelle The Bra Studio is closed for fittings and in-store purchases until further notice.

Find Your Perfect Fit

Welcome to the Bra Studio

We are a boutique fit service that offers top-notch lingerie in a beautiful setting. Featuring A-O cups and 30-56 bands, we welcome every woman in the skin she’s in. Our trained team of fitters will find your perfect bra from the very best brands: Empreinte, Chantelle, Prima Donna, Twist, Marie JO, Simone Pérèle, Conturelle, Wacoal, Natori, Elomi, Goddess, Cosabella, and more. We also carry nursing bras and beautiful collections of sleep and loungewear. With over 14 years of expertise and thousands of successful fittings to date, we make every woman feel amazing!

Today my life changed for the better. I had a bra fitting at Lulabelle...It was a fun, eye-opening, and educational experience. If you are in the greater Boston area, check them out and make an appointment ! You will not regret your decision, I can promise you that. I am so glad I traveled from NYC to make this appointment. — Kate C.

This is the only place I will ever shop for bras! If you really want to know how a bra should fit, you need to try this place…I will never buy an a regular bra again! It's worth every dollar. — Laurie B.

Good News!

Voted Best of the South Shore, BOSS Award, South Shore Home, Life & Style, 2019-2024

Voted Best Lingerie Store, Boston Magazine Weddings, 2017

The Bra Whisperer Has Intimate Knowledge…
Boston Globe, 2016

Success Stories: Donna Morton
The Patriot Ledger, 2015

The Naked Truth: European Lingerie at Lulabelle
Boston Magazine, 2013

Voted Best of The New Shoppes, Boston Globe Magazine, 2012